Truly understand the customerAn excellent digital customer experience starts with a true understanding of the people who use your products and services. Today, digital analytics tools provide far more than basic click statistics -...
From beer mat idea to tech leap: Revolutionary approach from the Bavarian Forest inspires the AI world Digitalization often starts at the ground level - sometimes even with a box of Lego. For Christian Kirsch, founder of...
Inspiration, opportunities and practical approaches for small and medium-sized enterprises Artificial intelligence (AI) is no longer just a topic for tech giants or start-ups. Small and medium-sized companies can also...
Together with Hula Earth and planted, we monitor our 5,000 m² project area - and find out how our ecosystem is doing. Insights into our forest conservation project A few months ago, we...
Practical impulses for sustainable success The reality of IT projects in small and medium-sized businessesWhoever launches an IT project in a small or medium-sized business knows the challenges: Complex requirements, limited resources and day-to-day business that is rarely...
More success in software selection: When it comes to software selection, many companies reflexively resort to the classic tendering process. However, this process is often lengthy, resource-intensive and rarely leads to real innovation. In the current...
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