Launching 12 January 2027
Die Wissensträger
The Mittelstand podcast with Christian Kirsch
Business owners talk about how they put the knowledge in their company to work. A new episode in German every Tuesday from 12 January.
At a glance
Season 1 starts in January
- First episode
- 12 January 2027
- Schedule
- One episode every Tuesday
- Season 1
- Twelve guests from mid-sized companies
- Length
- About 45 minutes, in German
- Host
- Christian Kirsch, Managing Director PASSION4IT
- Listen on
- Spotify, Apple Podcasts and YouTube
What it is about
Knowledge that gets used every day
Almost every company has knowledge nobody can find. It sits in people’s heads, in old emails and in folders nobody has opened for years. Writing it down is not enough on its own, then it just sits in one more folder.
In »Die Wissensträger«, owners and managers of mid-sized companies explain how they made that knowledge usable so it works for them in daily business. More and more often, AI plays a part.
»Where do you spend the longest searching for knowledge you actually already have?«
Your host
Christian Kirsch
Christian is the founder and managing director of PASSION4IT in Viechtach and has supported mid-sized companies with their digital transformation for more than 20 years. On the podcast he talks to business owners who have found good ways to use their knowledge and asks how it really works in their company.
Christian as a speakerBe a guest
Tell Christian your story
Have you made knowledge in your company usable, with or without AI? Describe it in a few sentences. Christian will get back to you for a short preliminary call. We record online in German, no preparation needed.